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Kendall Jenner's Pepsi ad is about 15 years too late and it totally misses the point, according to Rosario Dawson, who once used cola to mock soda companies that exploited social injustice.

Rosario starred in the Chemical Brothers' video for their 1999 song, "Out of Control" ... in which she plays a revolutionary heroine who makes peace with rioting police by sharing a soda.

The video was intended to be a satire on the U.S. advertising culture, which tries to get its hands into everything and anything where it can make money.

Rosario has seen Kendall's version, and responded this way ... "Eerily reminiscent of Chemical Brothers "Out of Control" vid we shot in Mexico City ~ 15 yrs ago sadly minus the point."

DeRay Mckesson, the face of the Black Lives Matter movement, thinks the Kendall Jenner/Pepsi ad is a shocking example of exploitation for profit.

Mckesson, who has been arrested and tear gassed during various protests, is appalled the brain trust at Pepsi didn't have a clue the ad -- which conveys the message a can of Pepsi can resolve the conflict -- was so tone-deaf.

He clearly thinks this is capitalism at its worst.

"Gifted" star Mckenna Grace had nothing but sweet things to say about co-star Chris Evans -- and speaking of sweet things ...

The 10-year-old was skipping her way through The Grove Tuesday in L.A. when she told us about Captain America's jam in the candy dept.

Chris plays Mckenna's dad in "Gifted."

The man who led authorities to the stolen Tom Brady Super Bowl jerseys is a 19-year-old Pats fan ... who reportedly tipped off the feds during a bizarre business deal with Mauricio Ortega.

Kendall Jenner jumped into the Black Lives Matter movement in the worst way possible, and Pepsi should be ashamed of itself for orchestrating it ... so says Charlamagne tha God.

"The Breakfast Club" host echoed a chorus of outrage over the ad, which suggests a can of soda can solve the problems between African-Americans and cops.

Charlamagne doesn't expect more from the Kardashian family, and also thinks now's the perfect time for Coca-Cola to seize the moment.

Drake is backing Chance the Rapper all the way for a huge political office ... now Chance just has to decide to run.

Drake was mobbed Tuesday night by fans and paps shouting all kinds of questions outside Tao in L.A. -- he didn't have much to say. But when asked if Chance would make a good mayor in his hometown of Chicago ... Drizzy made sure everyone heard his answer.

David Spade's addressing those hot pics of him and Naya Rivera with his take on the old saying ... don't believe your lying eyes.

David was leaving Craig's Tuesday night, and the question everyone was asking him -- "Where's Naya?" Makes sense ... after the world saw him getting really cozy last week with Naya in their hotel pool in Hawaii.

He tried his best to blow it off, but we know Spade's Casanova history ... so, nice try, Dave.

We ain't buyin' it.

Federal prosecutors are looking at evidence that was seized at Stephen Belafonte's home to determine if he should be prosecuted on federal weapons charges ... TMZ has learned.

TMZ broke the story ... ATF agents raided the Hollywood Hills home Friday night to determine if Belafonte was in possession of a gun or ammunition. He's not allowed to have either after being convicted of domestic violence back in 2003.

Law enforcement sources tell us, ATF agents did not find a gun, but they did find an empty shell casing and a bullet that was out of the casing. Neither item in itself is a projectile, so it does not constitute "ammunition."

That said, we're told the U.S. Attorney in L.A., who obtained the search warrant which led to Friday's raid, is reviewing the case for possible prosecution. We're told the items have some circumstantial value but there's other evidence as well. Both Mel B and Stephen's brother would testify they have seen Stephen in possession of the gun on multiple occasions.

Our sources say other evidence was also seized Friday night, but they wouldn't give specifics.

We're told ATF continues to investigate.

If Belafonte is charged and convicted of illegal possession of a firearm, he could face up to 10 years in prison.

Seconds after Nia Long insisted she has NO beef with Taraji P. Henson, some fresh beef was served up ... on the windshield of her Porsche.

Nia was out in Bev Hills Tuesday with a throng of paps, including our guy who asked her how she and Taraji left things. She has a much different memory of the situation from others on the "Empire" set.

You gotta see the funny part of this though -- Nia escaping a jaywalking ticket, only to get nailed by the parking meter man. She tries to talk her way out of it.

Harrison Ford should have been forced to re-prove himself as a pilot ... according to some FAA investigators who feel the actor got off too easy for his taxiway landing.

Ford was cleared Monday by the FAA for the February mishap in which he buzzed a 737 jet and put his single engine plane down on the taxiway at John Wayne International Airport in Orange County, CA.

Sources familiar with the situation tell TMZ the FAA inspector and managers who made the decision were unanimous ... no discipline or further action was appropriate.

We're told not everyone at the Agency agreed -- some aviation inspectors feel 74-year-old Harrison should have been ordered to take what's called a "709 ride" ... where an inspector re-examines a pilot's skills.

The feeling is Harrison might have gotten preferential treatment because he's a celebrity, but his lawyer, Steve Hofer, tells TMZ Ford was put through the ringer, and any notion of preferential treatment is ridiculous.

Hofer says Ford went for a meeting at the FAA with multiple inspectors and was grilled. He was asked "hard questions" and shown video, computer simulations, radar data and listened to audio of the incident ... and faced questions about his decisions.

Hofer says the FAA required Ford to engage in airman counseling, where he was given materials to review on pilot protocol and safety. He was then ordered back for a second meeting where he was quizzed on the materials. The process took a number of hours and Hofer says the inspectors were so tough he wasn't sure what they'd recommend.

And Ford's lawyer adds, Ford has been flying for more than 20 years ... a 709 ride was unnecessary ... especially after inspectors were satisfied with the airman's counseling.

Ian Gregor of the FAA tells us, "The way we resolved this case is consistent with FAA policy."

Artie Lange will not be charged with drug possession, despite a police report which says he had several bags of suspected heroin and coke.

TMZ reported Artie was arrested at his New Jersey apartment building last month after cops found heroin in his parked car. At the time, cops say they also found drugs on his person.

Artie was booked on 2 counts drug possession, but now prosecutors have nixed that offense. He's been charged with 3 counts of "disorderly persons" -- it's still a drug offense, but way less serious than possession. They're the equivalent of misdemeanors.

It's interesting ... Artie was not charged with drug possession because he wasn't in the car when cops arrived, and therefore it's difficult to prove the drugs were his. It's unclear why he was not charged with drug possession for the heroin police said they found on his person.

The maximum penalty in this case for disorderly persons is 6 months in county jail. If he were charged with possession the maximum sentence would be 5 years in prison.

Roy Jones Jr. says he's NO LONGER in the cockfighting game -- telling TMZ Sports his roosters are now used to train human fighters ... instead of feathered ones.

Photos have surfaced of rooster cages at Roy's Florida compound -- leading some to suspect the boxing legend was involved with underground bird fighting.

But Roy says the rumors are 100% false -- insisting he quit the sport when it was outlawed in 2008 in Louisiana, the last U.S. state to ban the sport. Although he enjoys cockfighting, Roy says he would never break the law.

Roy says he would love to move to a country where the sport is legal -- like Mexico or Puerto Rico -- but he's too busy training boxers ... and uses the birds as part of his workout regimen.

Picture that scene from "Rocky II." Roy says he's been using that training method for decades and it helps with hand eye coordination.

As for claims cockfighting is animal abuse, Roy is adamant he's not forcing the birds to do anything they're not biologically programmed to do ... and says most cockfighters love their birds like their own children.

Kourtney Kardashian and Scott Disick are back together for co-parenting purposes ... and it looks like she's giving him a refresher on what he's not getting on the reg anymore.

The ex-couple are on vacation with their kids in Hawaii this week, relaxing poolside with some fresh fruit and drinks. Scott looks like he forgot his swimsuit ... but Kourtney definitely remembered her finest bikini.

Rick Ross just struck a plea deal in his kidnapping trial ... and he's dodged multiple felony bullets.

The rapper was in a Fayette County courtroom Tuesday facing kidnapping, aggravated assault, aggravated battery and other charges for allegedly holding a groundskeeper on his Georgia estate at gunpoint, forcing him into a guesthouse and pistol-whipping the guy.

Under the deal, Ross pled no contest to 1 felony count of aggravated assault. The other felony charges were dropped. Ross was sentenced to time served in jail -- he had been locked up for a week. He was also ordered to pay a $10,000 fine.

Now here's the sweet part of the deal for Ross. He's being sentenced as a first time felony offender ... that means when he pays the $10k fine -- which he'll do Tuesday night -- the conviction is erased from his record.

But it's not that easy. Prosecutors got more ... Ross pled no contest to 5 misdemeanors -- assault, battery, 2 counts of pointing a pistol at someone, and possession of less than 1 oz of pot. For the 5 misdemeanors he was given a total of 60 months probation.

One huge benefit for Ross ... under the deal, his travel will not be restricted.