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12:50 PM PT -- Adidas issued its mea culpa, saying: "We are incredibly sorry. Clearly, there was no thought given to the insensitive email subject line we sent Tuesday. We deeply apologize for our mistake."

How did nobody screen this?!?!?

Adidas is under fire Tuesday after sending out a mass email with the subject line: "Congrats, you survived the Boston Marathon!"

C'mon people ... really?!

The email opened into an advertisement urging runners to buy Boston Marathon gear like shirts and jackets ... but people are pissed at the lack of sensitivity after the 2013 Boston Marathon bombing.

Three people were killed and hundreds were injured in the attack.

So far, no comment from Adidas ... but someone has some serious 'splainin to do.

Lady Gaga and Bradley Cooper shared a passionate and long kiss at a gas station ... for a movie, of course.

Gaga's making her big screen acting debut in the remake of "A Star is Born." She'll be playing alongside Cooper, who's also making his directorial debut.

The duo shot a sexy scene Monday in the California desert, where they will also film scenes on the Coachella grounds during the week ... which is super convenient for Lady Gaga, who headlines again this coming weekend.

La La Anthony is making a big statement in NYC -- going out without her wedding ring ... after separating from her husband, Carmelo Anthony.

Sources connected to La La tell us she hasn't worn the ring in more than a week -- since she moved out from the home she shared with the NBA star.

We broke the story, La La ain't happy with Melo after a woman came forward claiming to be 6 months pregnant with his kid.

So far, no divorce papers have been filed but sources tell us it's just a matter of time at this point.

Steve Stephens, the Facebook killer, killed himself about 90 minutes outside Cleveland during a high speed chase with cops in Pennsylvania.

Police in Erie, PA say Stephens' body was found inside his white Ford Fusion around 11:10 AM ET on Tuesday. The police were in pursuit of Stephens at the time after they responded to a tip that Stephens' car had been spotted in a nearby McDonald's parking lot.

Cops say Stephens' car came to a stop in the middle of the road near a former elementary school, and then he took his own life. He died on scene.

Erie is the town where police said they'd last gotten a ping from Stephens' mobile phone.

A nationwide manhunt had been underway since Sunday, when Stephens shot and killed Robert Godwin Sr. ... and then uploaded video of the murder to Facebook.

Rudy Giuliani says basketball fans shouldn't turn their backs on Carmelo Anthony in the wake of adultery allegations ... because HALF of all athletes cheat.

The ex-NYC mayor was out in L.A. when we asked how he felt about the standoff between Melo and the NY Knicks ... with Phil Jackson saying he wants Anthony off the team next year.

"He's a Knick," Rudy told us ... "Once a Knick, always a Knick."

Victoria Beckham has never been big on smiling for anything, not even when a pack of strangers sing 'Happy Birthday' for her.

Posh Spice turned 43 on Monday and got a serenade from photogs when she arrived at LAX. It was a sweet gesture, and Vicky seemed like she was gonna be into it. You gotta see her primp for the big moment.

But once the singing started, well ... let's just say she doesn't seem impressed.

We think she'd say her daughter, Harper, did it better.

Oprah found herself in the danger zone when glass shattered in a scrum around her, and you have to see how quickly her security jumped to get her the hell out ... STAT!

O was leaving CBS in NYC and seemed like she was getting ready to greet fans ... when suddenly a fight broke out less than 7 feet away from her. Her security checked out the commotion, but it really hit the fan when they hear glass break.

The panic was obvious on Oprah's face, and suddenly she was gone ... just like POTUS in a crisis. The fight, btw, was between 2 guys in the crowd waiting for Oprah's exit.

Check out what the crazy scene looked like ... in 360!

Dream Hotel founder Vikram Chatwal, formerly a close friend of Lindsay Lohan, has struck a plea deal in his bizarre animal cruelty case.

TMZ broke the story ... NYPD arrested Chatwal in October for walking up to 2 dogs and burning them with an aerosol can and lighter. He was booked for felony criminal mischief and 3 misdemeanors ... animal torture, reckless endangerment and arson.

He's now pleading guilty to 2 misdemeanors, including attempted aggravated animal cruelty ... according to the Manhattan D.A.'s Office. Under the deal, Chatwal must undergo extensive psychological and drug treatment, do 5 days community service and pay $1,039 in restitution to the ASPCA.

Richard Simmons went to the hospital Monday for "severe indigestion" ... according to his rep.

Richard had been battling "discomfort while eating" for several days, and finally decided to get treatment at a hospital on Monday.

His rep, Michael Catalano, told ABC News ... Richard was already doing much better and expects to make a full recovery.

Our sources say the "gastrointestinal issue" wasn't serious enough for an ambulance, and Richard's people drove him to the hospital.

This is the second time in the last year Richard's had to leave his home -- where he's been sheltered for years -- for hospital care. Last summer, he was at Cedars-Sinai for 3 days after his housekeeper said he'd become incoherent.

His people said that was a case of dehydration ... which seemed weird for several days of treatment.

Steve Stephens' victim was shot in a residential area, and several neighbors frantically called 911 to report the savage murder.

The 911 calls were just released and a man yelled, "He's not conscious. He's dead!" They also told the operator the victim was an older man. You can hear a crowd gathering around the crime scene as the operator tried to instruct the caller on how to stop the bleeding.

It's clear she didn't realize the shots were fatal.

Carmelo Anthony was messing around with a woman who now claims she's pregnant with his baby -- and as you can imagine, his wife, La La, is pissed ... TMZ Sports has learned.

Multiple sources tell us ... the other woman often works at a gentlemen's club in NYC, and we're told she's claiming to be 6 and a half months pregnant with Melo's child.

We're also told she has made it clear to Melo she expects him to kick in for medical expenses and other baby related costs.

Sources close to both Melo and La La are telling us the marriage has been rocky for a while -- and while the pregnancy wasn't the tipping point, it certainly didn't help.

So far, neither side has filed divorce papers but we're told there's virtually zero chance of a reconciliation.

Sharon Osbourne's got Mel B's back and then some.

Sharon was at Fred Segal Monday in WeHo when the former 'AGT' judge was asked about Mel leaving Stephen Belafonte. Sharon didn't mince words ... throwing a pretty good jab at Stephen.

TMZ broke the story ... Mel detailed horrific sexual and physical abuse allegedly at the hands of Stephen ... something he denies.

The Rock and Vin Diesel have buried the hatchet and both will star in the next installment of the insanely popular 'Fast and the Furious' franchise ... sources involved in the production tell TMZ.

Our sources say Vin and Dwayne have met privately several times since animosity between them exploded on the set of "The Fate of the Furious." We're told they are "good" and both are "1000% in" for the next flick.

The sources are opening up about the feud ... one explaining it was all over "real estate." In movie language, real estate is all about how much an actor shines -- who gets the best action scenes, who gets the hottest girl, who shows off their body more, and who gets the most face time.

It became a big issue for Dwayne and Vin, but ultimately, Dwayne acknowledged it was Vin's movie -- he's listed #1 on the call sheet.

The one thing the feud was not about ... money. They both make a fortune off the franchise.

Tips on Steve Stephens' whereabouts are rushing in to police by the hundreds, but they're begging the public for more as the manhunt stretches into day 3.

Cleveland Police Chief Calvin Williams -- with FBI, ATF and U.S. Marshals -- announced they've received almost 400 tips on the Facebook killer's location. They're getting them everywhere from Texas to Washington D.C. ... and much of the Northeast.

The Chief said one setback has been the fact Stephens' white Ford Fusion does not have GPS ... so they've been unable to get help from Ford tracking the vehicle.

Drake is the latest celeb whose home was burglarized, but the criminal's booty totaled around $10 in water and soda.

Law enforcement sources tell us ... a member of Drake's crew walked into the house at 10:30 PM on April 3 and found a 24-year-old woman in one of the bedrooms, wearing one of Drake's hoodies.

The cops were called, and the woman told them she had permission to enter, which she did not. She then confessed to pilfering Pepsi, Sprite and Fiji water. Drake wasn't home at the time.

It's unclear how the woman got inside the house or how long she was in the house. There were no signs of forced entry.

The lady was arrested and charged with felony burglary. It doesn't matter whether $100,000 in jewels were stolen or just a couple of sodas -- if she enters illegally and takes stuff -- it's a felony.

Miles Teller and longtime GF, Keleigh Sperry, didn't have to worry about sinking or swimming as they hit the surf in Hawaii like a normal couple enjoying a romantic vacation.

The two coasted on a pair of floaties Monday in the blue Pacific ... not that they needed them because the water looked pretty shallow. Only thing missing -- a cold one in their hands.